01
Define the useful lead
We agree on the services, locations and enquiry types worth paying for before choosing keywords or writing ads.
Australia-wideBuilt for service businessesReal account evidence
Google Ads lead generation for Australian service businesses.
Turn high-intent Google searches into calls and enquiries with a focused campaign, a conversion-ready landing page and management built around lead quality, not vanity metrics.
Campaign setup is A$499. No management fee until your first qualified lead. Google ad spend is separate.
Real account snapshot
Inspect Buy Drive
Google Ads conversion data. A tracked conversion is not automatically a qualified lead or sale.
Recent client account results
Real brands. Recent tracked response.
Google Ads primary conversion actions through 6 August 2026. Open a result for the action mix, reporting period and measurement limits.
Melbourne Quick Removal20 primary conversions at A$20.66 each28 July to 6 August 2026
HummerZillaz117 primary conversions at A$19.42 each21 July to 6 August 2026
A Clean House Washing9 primary conversions from 35 clicks17 July to 6 August 2026
Sigma Plumbing16 primary call actions in 27 days11 July to 6 August 2026Start in the right place
Already advertising, or starting fresh?
The fastest next step depends on what is already in your Google Ads account. Pick the path that matches your situation.
I already run Google Ads
Find the waste before spending more
Get a plain-English account audit showing what is working, what is wasting budget and what to fix first.
Free. No sales call required to receive the report.
I need a campaign built
Check your fit in four quick questions
Tell us what you sell and where. If the numbers and search demand make sense, we will show you the complete setup offer.
No payment or obligation during the fit check.
A$499 campaign setupOne-offA$0 management feesUntil your first qualified leadLanding page includedKeyword research included
Your own Google Ads accountNo lock-in contractReal account evidenceBuilt for Australian service businesses
A campaign built around the customer journey
From the search to a useful enquiry
The page, campaign and measurement plan are designed together. That keeps the promise in the ad consistent with what the visitor sees next.
02
Build the journey
Your landing page, campaign structure, ad copy, keyword plan and conversion tracking are built around that definition.
03
Launch, measure and improve
We review search terms, tracking and lead feedback so the campaign gets cleaner as real data arrives.
Your own Google Ads account Conversion tracking Search-term review Plain-English reporting
The work and what it returned
Real account snapshots, with context
No anonymous percentage headline without the reporting view behind it. Open a result to see the date range, metrics and limitations.
Crane truck services
Allards Crane Trucks
79 tracked conversions at A$33.06 per conversion
14 April–13 May 2026
Read the evidence
Tree services
DTS Tree and Stump Removal
50 tracked conversions with an 11.06% conversion rate
14 April–13 May 2026
Read the evidenceVehicle inspection services
Inspect Buy Drive
124 tracked conversions at A$16.45 per conversion
14 April–13 May 2026
Read the evidencePricing in plain English
Pay for the build. We earn the monthly fee.
Three costs stay separate, so you always know what goes to us and what goes directly to Google.
01
One-off setup
A$499
Landing page, campaign build and keyword research.
02
Until your first qualified lead
A$0 management
We launch and manage the campaign without the ongoing fee.
03
After your first qualified lead
A$150/week
Charged A$650 per calendar month. Cancel anytime.
Google Ads spend is paid directly to Google and is separate from anything you pay Google Ads Guys. Minimum recommended budget: A$40/day. All prices are in Australian dollars (AUD).
Who we help
Built for businesses that win work from calls and enquiries
Google Search works best when people already look for the service, the service area is clear and a new customer is worth more than the cost of acquiring them.
Plumbers
Blocked drains, hot water, burst pipes and emergency call-outs.
Electricians
Switchboards, power faults, rewires, lighting and emergency work.
Air Conditioning
Supply and install, split systems, repairs and servicing.
Roofing & Restoration
Roof repairs, restorations, re-roofing and leak call-outs.
Painters
Interior and exterior repaints, new builds and commercial work.
Concreters
Driveways, slabs, patios, paths and decorative concrete.
Garage Doors
Repairs, new doors, roller doors, motors and springs.
Another service business?
Tell us what you sell and we will give you an honest fit assessment.
What “qualified” means
A click is not a lead. A form is not always a useful lead.
A genuine enquiry from someone inside your target service area, or a tracked campaign phone call longer than 60 seconds.
We state the trigger clearly because the management fee starts only after that first qualified lead.
What counts
- • A genuine enquiry from someone inside your target service area, submitted through the campaign or your landing page.
- • A tracked campaign phone call lasting longer than 60 seconds.
What does not
- • Clicks, impressions or traffic.
- • Spam and bot submissions.
- • Duplicate enquiries from the same person.
- • Enquiries from outside your target service area.
Learn before you spend
Useful Google Ads answers, without the pitch deck
Use the guides to understand cost, diagnose weak lead volume and improve lead quality before choosing your next step.
Google Ads management cost in Australia
Separate ad spend, setup and management before comparing providers.
Getting clicks but no leads?
Work through search terms, locations, tracking, landing pages and follow-up.
Improve Google Ads lead quality
Align qualification, campaign intent and real sales feedback.
Choose your next step
Start with the account you have, or the campaign you need.
Existing account? Get the waste and priorities mapped first. Starting fresh? Check your service and area in four quick questions. All prices are in Australian dollars (AUD).