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Removalist services · 28 July to 6 August 2026

Melbourne Quick Removal: 20 primary conversion actions at A$20.66 each

A recent ten-day account view for a Melbourne removalist, with website form submissions and call clicks separated from general traffic.

Reported account metrics

The numbers visible in the account

Reporting period: 28 July to 6 August 2026. These values use the account's configured conversion actions.

186

Clicks

9

Website form submissions

11

Website call clicks

A$20.66

Cost per primary conversion

What the snapshot shows

Practical reading of the reporting view

The useful lesson is the relationship between volume, conversion rate and cost, not one isolated headline metric.
  • The account recorded 20 primary conversion actions from 186 clicks across the reporting period.
  • Form submissions and website call clicks were tracked as separate actions, making the response mix visible.
  • The primary conversion rate was 10.75%, with A$413.29 in recorded Google Ads spend during the period.

Measurement caveat

Form submissions and call clicks are tracked Google Ads actions. They are not automatically unique people, connected calls, qualified opportunities or completed moves.

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