01
One-off setup
A$499
Landing page, campaign build and keyword research.
Google Ads pricing · Australian dollars
Three costs. Kept separate.
The campaign setup, ongoing management and Google advertising budget are shown independently so you can compare the complete cost without hidden assumptions.
- No payment during the fit check
- Month-to-month management
- Ad spend paid directly to Google
- Your account and campaign remain yours
02
Until your first qualified lead
A$0 management
We launch and manage the campaign without the ongoing fee.
03
After your first qualified lead
A$150/week
Charged A$650 per calendar month. Cancel anytime.
Google Ads spend is paid directly to Google and is separate from anything you pay Google Ads Guys. Minimum recommended budget: A$40/day. All prices are in Australian dollars (AUD).
What happens at each payment point
The fit check comes first
You answer four quick questions before any payment. If the service is suitable and you decide to proceed, the setup payment is made before the build begins.
The fit check is not a checkout. It helps us confirm that the service, location and recommended advertising budget have a realistic path before you commit.
01
Conversion-focused landing page
A page built for one job: turning an ad click into a phone call or an enquiry, with your services, your area and your proof on it. We host it for you, and the HTML is yours to keep.
02
Google Ads campaign build
Campaign structure, ad groups, ad copy, extensions, location targeting and conversion tracking, built inside your own Google Ads account and ready to launch.
03
Keyword research
The searches worth paying for in your area, the ones that waste money added as negatives before you spend a dollar.
What starts the management fee
A qualified lead is defined before launch
A genuine enquiry from someone inside your target service area, or a tracked campaign phone call longer than 60 seconds.
Counts as the trigger
- A genuine enquiry from someone inside your target service area, submitted through the campaign or your landing page.
- A tracked campaign phone call lasting longer than 60 seconds.
Does not count
- Clicks, impressions or traffic.
- Spam and bot submissions.
- Duplicate enquiries from the same person.
- Enquiries from outside your target service area.
Where the money goes
Your ad budget never passes through us
The advertising spend and service fees remain visible as different transactions.
Setup payment
Paid once to Google Ads Guys after the fit check, if you choose to proceed.
Google ad spend
Paid directly by your business to Google from your own advertising account.
Management
Starts only after the agreed trigger, then continues month to month until cancelled.
Google Ads spend is paid directly to Google and is separate from anything you pay Google Ads Guys. Minimum recommended budget: A$40/day. All prices are in Australian dollars (AUD).
Pricing FAQ
The questions worth asking before you pay
If a proposal cannot clearly separate these costs and ownership terms, it is difficult to compare.
What do I pay during the setup fit check?
Nothing. The four-question fit check has no payment or obligation. If we confirm the service is suitable and you decide to proceed, the one-off A$499 setup payment is made before the build begins.
What does the setup fee include?
The A$499 setup includes conversion-focused landing page, google ads campaign build, keyword research. The campaign is built inside your own Google Ads account.
When does the management fee start?
The management fee starts only after the campaign produces its first qualified lead. It is $150/week, billed monthly at $650, charged month to month. It is not charged during the fit check or added to the setup payment.
Is Google ad spend included?
Google Ads spend is paid directly to Google and is separate from anything you pay Google Ads Guys. Minimum recommended budget: A$40/day. You pay Google directly from your own account; the advertising budget never passes through us.
Is there a lock-in contract?
No long-term management lock-in. Ongoing management is month to month after the first qualified lead. Your Google Ads account remains yours and you can remove our manager access.
Choose your next step
Check the fit before you pay for the build.
Four quick questions. No payment during the fit check. If you proceed, the one-off setup is A$499.