Results
See What Clean Google Ads Management Looks Like
These screenshots come from real Google Ads accounts managed by our team. They show the numbers that matter: conversions, cost per lead, conversion rate, and campaign movement over time.
Some client names are shown with permission. Private clients are labelled where names have been withheld.
Real Account Results
See What Clean Google Ads Management Looks Like
These screenshots come from real Google Ads accounts managed by our team. They show the numbers that matter: conversions, cost per lead, conversion rate, and campaign movement over time.
We focus on tracking the right actions, cutting wasted clicks, and improving the campaign each week.
- Real client account screenshots
- Lead-focused campaign tracking
- Weekly search term cleanup
- Clear numbers, not vanity metrics
Some client names are shown with permission. Private clients are labelled where names have been withheld.
Understanding the numbers
What the metrics in these screenshots mean
Google Ads reports can be confusing. Here is a plain-English explanation of the numbers we focus on.
Conversions
A conversion is recorded when someone takes a tracked action: a phone call, a form submission, or another key action you care about. More conversions means more leads coming through.
Cost per lead
How much you spent to generate one conversion. Lowering cost per lead while maintaining lead quality is one of the main goals of weekly optimisation.
Conversion rate
The percentage of clicks that turned into a conversion. A higher conversion rate means more of your ad spend is turning into actual enquiries.
Impressions and clicks
Impressions show how often your ads appeared. Clicks show how many people acted on them. Click-through rate (CTR) is the ratio between the two.
A note on results
These are real numbers, not projections
Every screenshot shown comes from an actual account we have managed. We do not create projected results, guaranteed outcomes, or illustrative examples. Every market and budget is different, so these screenshots show what was achieved in specific accounts at specific times, not what any new client should expect.
What we can promise is that we apply the same process to every account: search term cleanup each week, tracking checks, and weekly optimisation based on what the data shows.
- All screenshots are from live managed accounts
- Client names shown with permission
- Private clients labelled accordingly
- No simulated or projected figures
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